Web Analyst

Junior Web Analyst

£30,000-£33,000 Manchester - Hybrid (2 days per week onsite)

I'm hiring a Junior Web Analyst to join a growing Data & Insights team within one of the UK's largest education and professional training providers.

This is a fantastic opportunity for an early-career analyst who wants to develop their skills in GA4, SQL, CRO analytics, and digital insight , working across a large portfolio of websites that support apprenticeships, education, and professional training.

The role

You'll join an established web analytics function and become the second dedicated hire in the team, supporting a growing number of websites and digital products.

This role sits within a wider Data & Insights team of around 10 people, working closely with stakeholders across marketing, digital, product, and web teams.

The focus is on understanding:

How users interact with websites

Where customers drop out of journeys

What impacts conversion performance

How digital experiences can be improved using data

This is an excellent opportunity for someone looking to build a long-term career in web analytics and digital optimisation.

What you'll be doing

Analyse website performance using GA4

Investigate customer journeys and user behaviour

Support CRO and optimisation initiatives

Use data to identify opportunities for improving conversion rates

Build reports and communicate findings to stakeholders

Work with SQL and BigQuery datasets

Support tagging and digital measurement activities

Help drive data-led improvements across multiple websites

What they're looking for Ideal experience

Around 1+ year of experience in:

Web Analytics

Digital Analytics

Marketing Analytics

CRO Analytics

Hands-on experience with Google Analytics 4

Basic SQL skills

Strong communication skills

Curiosity and enthusiasm for digital analytics

Nice to have

BigQuery experience

Exposure to Google Tag Manager

Experience workin...