Web Analyst

Web Analyst£30,000 - £34,000Hybrid - Manchester (2x days per week)This is an excellent opportunity for an aspiring Web Analyst to join a growing analytics function where you'll work with GA4, SQL, BigQuery, and CRO initiatives to improve digital performance. You'll gain hands-on exposure to experimentation, stakeholder engagement, and data-driven optimisation within a supportive and collaborative environment.The CompanyThey are a large, established organisation with a strong focus on digital transformation, analytics, and continuous improvement. With a significant online presence and ongoing investment in data capabilities, they are committed to using insight to enhance customer experiences and business performance. Their Data & Insights team plays a key role in shaping digital strategy and driving evidence-based decision-making across the organisation.The RoleYou will support the web analytics and conversion rate optimisation function, helping stakeholders understand website performance and identify opportunities for improvement.Responsibilities include:Analyse website performance and user behaviour using GA4Support A/B testing and experimentation programmes through data analysis and insight generationEvaluate test outcomes and provide recommendations to improve website performanceIdentify optimisation opportunities across digital customer journeysQuery and manipulate data using SQL and BigQueryProduce reports, dashboards, and actionable insights for stakeholdersCollaborate with digital, marketing, and product teams to support business objectivesUtilise modern analytics and AI tools to enhance analysis and productivityYour Skills & ExperienceStrong working knowledge of GA4Commercial experience within web analytics or a broader analytics role with exposure to digital dataGood SQL skills and experience working with large datasetsStrong analytical and problem-solving capabilitiesAbility to communicate insights clearly to both technical and non-technical stakeholdersExperience translating data into actionable recommendationsDesirable:Experience with Google Tag Manager (GTM)Exposure to BigQueryKnowledge of CRO, experimentation, or website optimisation methodologiesWhat They OfferSalary of £30,000 to £34,000 depending on experienceHybrid working, with 2 days per week in their Manchester officeExposure to leading web analytics, experimentation, and optimisation projectsOpportunity to develop expertise in GA4, BigQuery, SQL, and digital analyticsClear career progression within a growing analytics functionSupportive team culture with investment in professional development and learningHow to ApplyIf you're looking to develop your career in web analytics and want to make a measurable impact through data-driven decision-making, please apply today.