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Pertemps Network Group

Greater London / Global

CRM Executive

Job Description

Our client, a growing and innovative Retailer are looking for a CRM Executive to join their growing team.

Role

  • Manage and execute CRM email and SMS campaigns end-to-end, including campaign scheduling and sending.
  • Build and test compelling email and SMS communications using CRM platform (Klaviyo).
  • Develop and maintain targeted customer segments to maximise campaign relevance and effectiveness.
  • Conduct regular competitor analysis to identify market trends and opportunities for continuous improvement.
  • Create detailed briefs for internal and external creative teams to ensure brand consistency and campaign objectives are met.
  • Monitor campaign performance and user engagement, running continuous A/B tests to optimise open rates, click-throughs, conversions, and automated flows.
  • Analyse data to optimise automated customer journeys and flows, ensuring they are relevant and drive revenue.
  • Collaborate closely with the Group CRM Manager to support wider CRM strategy, including email, SMS, and push notification channels.
  • Work cross-functionally with multiple teams to ensure alignment on campaign goals, timing, and messaging.

Ideal Candidate

  • Minimum of 2 years’ experience in CRM/Email Marketing
  • Knowledge of GA and other online marketing tools preferable.
  • Experience in working in a fast-paced environment with accountability for delivering campaigns on time
  • Ability to analyse and adapt marketing activity based on sales results
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