Head of Marketing
London Area, United Kingdom
Opus Talent Solutions is a multi-faceted recruitment agency, with three brands JD Ross, Opus Recruitment Solutions and _nology. We are a hugely established, multi award winning company who have a sustained, unrivalled track record of starting and growing teams/offices. We have a story we are proud of and want it to continue. No UK startup recruitment company has ever reached our levels of growth prior to investment.
We are looking for a Head of Marketing to join our team. You will be working on a strategic and hands on level to increase brand cohesiveness and brand awareness. You will be reporting into the CEO and work with cross-functional teams to develop and implement marketing plans that align with business objectives, target market needs and industry trends, to create a world-class marketing function.
Responsibilities
Create cohesive brand message internally and externally across various marketing channels, including our websites, social media, and email marketing campaigns.
Create written and video content for internal and external communications.
Organise and attend industry related events.
Strategise and implement organic and paid digital campaigns.
Responsible for lead generation for clients and candidates, including generating sales collateral.
Establish strong relationships with internal senior stakeholders to foster a strong collaborative relationship between sales and marketing.
Collaborate with cross-functional teams in driving projects.
Establish relationships with external agencies on an ad hoc basis.
Determine the marketing budget required to reach marketing goals.
Analyse data to optimise and measure effectiveness of marketing campaigns.
Manage a Team of two.
Requirements:
Proven experience in B2B and B2C marketing.
A track record of scaling a marketing department and collaborating with sales teams.
A generalist, proactive and “can do” approach to marketing.
Deep understanding of marketing strategies, tactics, and best practices across various channels, including digital, content, and event marketing.
Excellent analytical skills and proficiency in marketing analytics tools to track, measure, and optimize campaign performance.
Strategic thinker with the ability to develop and execute marketing plans that align with business objectives and market dynamics.
Effective communication and interpersonal skills, with the ability to collaborate cross-functionally and influence stakeholders at all levels.
Benefits
Proven experience in B2B and B2C marketing.
A track record of scaling a marketing department and collaborating with sales teams.
A generalist, proactive and “can do” approach to marketing.
Deep understanding of marketing strategies, tactics, and best practices across various channels, including digital, content, and event marketing.
Excellent analytical skills and proficiency in marketing analytics tools to track, measure, and optimize campaign performance.
Strategic thinker with the ability to develop and execute marketing plans that align with business objectives and market dynamics.
Effective communication and interpersonal skills, with the ability to collaborate cross-functionally and influence stakeholders at all levels.