Senior PPC Manager

Leeds office, with travel to client site and Jaywing offices

Department

Reporting to Head of Biddable

Key Accountabilities

To own and manage our paid search client strategies ensuring these are meeting campaign and commercial objectives. Deliver holistic strategies working closely with the biddable and social team within the areas that drive growth and meet targets for our clients.

‘Experiment & Learn’ is a part of our DNA and we want someone who will be excited by this, and consistently push new technologies and approaches for clients.

• Being seen as the paid search expert within the agency and working closely with client services to improve their knowledge
• Proven experience driving performance strategies across the paid platforms and a track record of running affiliate activity and ad campaigns across Google Ads, Microsoft, DV360, Spotify and others
• Identify future industry trends and developments, ensuring that this information feeds through into the proposition for clients and to the team
• Help to develop and grow agency partnership (collaboratively with the Head of Search) for Google to understand where we can gain added value for clients and training for the team

Delivery

• Build on current successes and advise clients on ongoing and future strategic approaches
• Lead on day-to-day campaign operations across the team and more junior team members, ensuring clients receive a high level of service with a rigorous focus on quality control
• Collaborate with the wider Paid Media team to deliver holistic campaigns to schedule and on or above targets set
• Work with existing agency teams and accounts to drive revenue growth via their usage of channels as a part of integrated strategies

Additional Responsibilities

• Promote and adhere to the organisation’s culture and values
• To undergo relevant training and development required by the business
• To work with colleagues in other areas of Jaywing to develop their understanding of paid social
• Supporting the development of new services and propositions at Jaywing
• To carry out any other tasks that will, from time to time be allocated by the MLT, SLT or Exec an ad hoc or continuing basis, commensurate with the general level of responsibility of the post

Experience

• 3-4+ years of paid experience, whether agency, client, or media owner
• Agency side experience is advantageous
• Experience in managing educational clients is a bonus
• Experience of running projects and campaigns to budget, and managing delivery of strategy with key team members
• Knowledge and experience of offline media would be advantageous
• Familiar with wider performance channels to support across integrated clients. Channels include:
• Organic Search & Organic Social
• UX and CRO

Jaywing is an equal opportunities employer.